Redefining market research with AI + social media sampling
Market research is slow, biased, and misses Gen Z. Boomerang delivers instant, representative answers—combining proprietary AI with live social recruitment.
Backed by peer-reviewed studies at the University of Zurich. Core technology is now being validated in partnership with Uni Basel and Stanford.
✨ At a glance:
- AI-powered market research—switches to real people via social media when confidence is low.
- $180k ARR, 27+ leading brands like Lindt, Mobiliar, Swiss Railways or SRF (Swiss national TV broadcaster – we’re the first to predict national ballots with AI/social sampling).
- Raising EUR 1.5m Seed+ round to scale AI and global expansion.
- Proprietary, patent-pending deep-tech; peer-reviewed by University of Zurich; validation ongoing with Uni Basel & Stanford.
Download the deck or book a quick call—let’s connect!
⬇️ Download Deck (PDF, 16 Slides) | 🎥 View Interactive Pitch | 📅 Book 20‑min Chat with Founder
🚀 Why Boomerang?
Traditional market research is broken—slow, panel‑biased, Gen Z under‑represented, and unaffordable.
Boomerang delivers instant, predictive, and truly representative insights through:
- Calibrated Personas™: AI, fine-tuned on 25 years of proprietary survey data
- Live Social Samples™: authentic respondents via TikTok, WhatsApp, LinkedIn
- Confidence Guard™: auto-switches to real people if AI confidence dips
- Patent-pending methodology, academically validated in Europe (University of Zurich), with Stanford and University of Basel validating our core tech (Calibrated Personas + Confidence Guard)
- US expansion planned for 2027, launching with the Stanford academic partnership and our first commercial pilots and customer exchanges.
🌍 The $50B+ Opportunity
The global insights and market research industry is valued at over $50B (ESOMAR 2024), spanning software platforms, online panels, and full-service agencies—including legacy players like Qualtrics, Kantar, Ipsos, and Dynata.
Boomerang’s hybrid AI + social sampling platform is built to automate and scale insights across this entire market—replacing both slow panels and legacy consulting with real-time, representative data.
🏆 Why Boomerang Wins